Build and scale a new on-demand storage service.
Challenge
Build and launch an on-demand service that makes storing belongings effortless
When the pandemic forced people to spend more time at home, they became increasingly aware of the items clogging up their living spaces.
On-demand and delivery apps were on the rise during this period, but moving and storage services weren’t keeping up with the younger generation’s online and on-demand habits.
We were challenged to create a web and mobile product that would make the moving process fun and easy for customers.
— A digitally enhanced buying experience for on-demand storage
— An app developed in 12 weeks
— Providing UX & engineering mentorship
— Establish an online brand identity and style guidelines
Response
Disrupted spaces
As a Lisbon-based startup in its early stages, Keepwhat was looking to disrupt the self-storage market. We started by recommending a comprehensive strategy around the product vision and customer behavior to make ordering online as frictionless as possible, and match several online shopping behaviors that consumers were already familiar with.
Keepwhat wanted to match carriers and warehouses to nearby users looking to store their belongings for the short, mid, or long term. To do this, we first needed to get inside the current moving and storage services and understand the logistical and technical pain points of the industry. We were then able to deliver a comprehensive technical solution that would make it easy and frictionless for every carrier or storage service provider to join as a Keepwhat partner.
Disrupted spaces
As a Lisbon-based startup in its early stages, Keepwhat was looking to disrupt the self-storage market. We started by recommending a comprehensive strategy around the product vision and customer behavior to make ordering online as frictionless as possible, and match several online shopping behaviors that consumers were already familiar with.
Keepwhat wanted to match carriers and warehouses to nearby users looking to store their belongings for the short, mid, or long term. To do this, we first needed to get inside the current moving and storage services and understand the logistical and technical pain points of the industry. We were then able to deliver a comprehensive technical solution that would make it easy and frictionless for every carrier or storage service provider to join as a Keepwhat partner.
Disrupted spaces
As a Lisbon-based startup in its early stages, Keepwhat was looking to disrupt the self-storage market. We started by recommending a comprehensive strategy around the product vision and customer behavior to make ordering online as frictionless as possible, and match several online shopping behaviors that consumers were already familiar with.
Keepwhat wanted to match carriers and warehouses to nearby users looking to store their belongings for the short, mid, or long term. To do this, we first needed to get inside the current moving and storage services and understand the logistical and technical pain points of the industry. We were then able to deliver a comprehensive technical solution that would make it easy and frictionless for every carrier or storage service provider to join as a Keepwhat partner.
Disrupted spaces
As a Lisbon-based startup in its early stages, Keepwhat was looking to disrupt the self-storage market. We started by recommending a comprehensive strategy around the product vision and customer behavior to make ordering online as frictionless as possible, and match several online shopping behaviors that consumers were already familiar with.
Keepwhat wanted to match carriers and warehouses to nearby users looking to store their belongings for the short, mid, or long term. To do this, we first needed to get inside the current moving and storage services and understand the logistical and technical pain points of the industry. We were then able to deliver a comprehensive technical solution that would make it easy and frictionless for every carrier or storage service provider to join as a Keepwhat partner.
Expertise
– User research
– Product strategy
– PR/Marketing strategy
– Web/Mobile development
– Startup studio
Deliverables
– Branding and identity
– UI/UX design
– Web and mobile app
– Marketing automation
– Partner app and integrations
Industry
– E-Commerce
– Social
Geopraphy
– Portugal